Hooked… how to build habit-forming products… by Nir Eyal, an entrepreneur on a mission to discover what makes certain startups an integral part of pop culture.
Years of studying successful startups led to insights about influencing consumer behavior. And then, these insights were codified in the Hook model: a cycle of events, engineered to keep users coming back.
The Hook cycle consists of 4 stages: trigger, action, variable reward, and investment.
LinkedIn cofounder, legendary investor, and host of the award-winning Masters of Scale podcast reveals the secret to starting and scaling massively valuable companies.
Eric Ries is a serial entrepreneur who created the lean startup movement to help startups allocate their resources more effectively.
A través de una serie de cinco vídeos mostramos los fundamentos del desarrollo de proyectos emprendedores utilizando la metodología Lean StartUp.
Esta formación te proporcionará las habilidades necesarias para navegar en el complejo mundo de la innovación empresarial. Aprenderás a diseñar, testear y pivotar tu modelo de negocio con confianza, preparándote para el éxito en el mercado actual.
